The Role of eBay in Shaping the Africa Digital Marketplace Market: Strategies, Innovations, and Developments
Introduction eBay, one of the largest global e-commerce platforms, has significantly influenced the way people buy and sell online. Although eBay’s primary markets have traditionally been in the U.S., Europe, and Asia, it has been gradually expanding its footprint in Africa. The Africa Digital Marketplace Market is a dynamic and growing ecosystem, and eBay’s strategies, emerging...
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