Predictive Demand Forecasting Using Machine Learning for FMCG Products
Fast-moving consumer goods (FMCG) represent one of the most dynamic sectors in the global market. These products—ranging from packaged foods to toiletries—have high turnover rates, short shelf lives, and unpredictable customer behaviour. Accurately predicting demand is vital for ensuring consistent supply, minimising waste, and avoiding stockouts. Traditional...
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