Personalization vs hyper-personalization: The future of digital...

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2023-07-05 06:45:35 -

Personalization vs hyper-personalization: The future of digital marketing

Personalization has become quite popular over the last few years. The main reason is the benefits it is able to provide businesses. Creating hyper personalized experiences that are specific and relevant to individuals is a great way to make them feel special. This not only helps to strengthen relationships but builds trust as well. Hyper-personalization has entered the market...

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