How Press Releases and Guest Posts Work Together for SEO

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2026-05-23 06:10:47 -

Most brands use press releases and guest posts as entirely separate tactics. Some focus exclusively on guest posting for link building. Others publish press releases around major announcements but never connect them to a broader SEO strategy. Very few brands do both simultaneously and intentionally, which means the brands that do gain a significant competitive advantage. Here is how these two...

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