The Competitive Advantage of Affiliate-Led Customer Acquisition

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2026-07-22 11:53:36 -

Most fintech marketing teams in Europe are fighting the same battle: acquisition costs keep climbing while conversion quality keeps slipping. Paid search auctions for terms like "best savings account" or "compare brokers" are dominated by comparison giants with budgets few challenger brands can match. Against that backdrop, affiliate-led customer acquisition has quietly become one of the more...

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