The Great Squeeze: Can Citrus Juices Compete in a Market of Trendy Beverages?
Looking ahead to 2032, the citrus juice market is expected to maintain its dynamism and growth trajectory, fueled by a continued emphasis on health and wellness. Consumer demand for natural and functional beverages will likely remain strong, with citrus juices positioned favorably due to their inherent vitamin C content and potential immune-boosting properties. As scientific research delves...
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