Influence Isn't a Channel. It's a Standard. The Marketing...

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2026-06-29 09:58:34 -

Influence Isn't a Channel. It's a Standard. The Marketing Communication Excellence Awards 2026 Just Raised It.

How Coherent Market Insights' evidence-based evaluation framework reshaped what meaningful recognition looks like in Indian marketing and why it matters more than ever in the era of AI-driven communication. There is a question that has been hovering above the Indian marketing industry for the better part of the last three years, growing more urgent with each passing quarter: when every...

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